Randall Castillo Ortega explains how to prepare a domestic business for international exportation
There are many challenges to overcome when opening up foreign markets for small businesses. Despite this, thanks to technology and the Internet, it is possible for any company to open markets abroad even if its marketing budget is modest. In fact, one of the most effective ways to cross borders is the simplest of all: […]
Randall Castillo Ortega discusses how artificial intelligence can aid export companies
The application of artificial intelligence (AI) in logistics has enabled a radical change in the work system in the supply chain. Thanks to AI, companies have moved from a reactive scheme, in which logistics operations adapted to variations in demand, to a proactive one, in which managers anticipate market behavior and adapt their resources accordingly. […]
Randall Castillo Ortega explains strategies for the convergence of Latin American trade agreements
One outstanding aspect of Latin America’s trade integration processes is to achieve a convergence of bilateral agreements that simultaneously allows the negotiated benefits to be extended and the free movement of goods as originating. For an importer looking to capitalize on the growing international trade market, there is a lot to consider. Randall Castillo Ortega, […]
Randall Castillo Ortega explains the good and bad of automated logistics for an import company
Technological developments have a direct impact on import businesses, as there are a number of processes that can be automated, considering the increase in online commerce. Logistics is an integral part of these new global trends, and Randall Castillo Ortega, an entrepreneur and expert in import and export operations, provides the pros and cons of […]
Randall Castillo Ortega discusses the impact China is having on Latin America’s commercial activity
While he was President of the United States (POTUS), Donald Trump executed a ton of new arrangements with an end goal to adjust trade connections between the country and China. The continuous US-China trade war might, in any case, not have the desired effect goal for both of the two countries; however, it could end […]