Randall Castillo Ortega discusses the benefits of a personal brand for growing a business
Business owners need to be successful in branding and individual marketing. No matter what business type you have, branding is about people making their professions known and helping businesses to sound good. Entrepreneurs can reach new professions by using individual marketing. Randall Castillo Ortega is a global trade expert who has been able to identify […]
Randall Castillo Ortega discusses global volume growth in global trade
Global growth in the volume of trade in goods will increase by 3% this year, compared to its previous forecast of 4.7% and 3.4% for 2023. However, the estimates are less certain than usual due to the dynamics of the war between Ukraine and Russia. Randall Castillo Ortega, a global trade specialist, breaks down the […]
Randall Castillo Ortega provides insight into the growth of Panama’s trade industry
The growth of exports in 2021 out of Panama generated great expectations for the future. According to the rating agency Moody’s, the recovery of the Panamanian economy could take place by 2023. Randall Castillo Ortega, a specialist in international trade in Panama and Costa Rica, explains what’s coming next. According to the latest report of […]
Randall Castillo Ortega explains why cloud technology is important for export companies
Being a successful entrepreneur requires the ability to innovate, adapt and pursue new business opportunities that will improve efficiency and grow the business. The ability to work remotely from the cloud is one of the greatest advantages. It allows for greater flexibility and security, which can be a boon to businesses. Cloud-based applications are constantly […]
Randall Castillo Ortega offers sales and marketing tips for any startup
Marketing can bring huge benefits to a company if done correctly. If done wrongly, however, the business could end up throwing money into the fire. Entrepreneurs must be able to meet the needs of their company – always. It can be difficult for non-natural salespeople to master all aspects of sales and marketing. Randall Castillo […]