Randall Castillo Ortega explains how to calculate customer acquisition costs in an import company
Businesses need to be aware of numbers, especially when adding expenses. In addition to the […]
Nov, 23
Nov, 18
Randall Castillo Ortega explains how keeping a business blog can enhance success
If done correctly, content marketing can be a powerful tool for any small business. The […]
Nov, 01
Randall Castillo Ortega explains business trends coming to the trade industry in 2023
Business is constantly changing. Technology, consumer habits and paradigm shifts are all important factors. The […]
Oct, 31
Randall Castillo Ortega explains how Costa Rica is creating gender equality in business
With the aim of promoting gender equality in business and expanding opportunities for women-led companies […]
Oct, 22
Randall Castillo Ortega discusses some trends coming to global commerce in 2023
The changing environment in which we live requires brands and companies to be willing to […]
Oct, 14
Randall Castillo Ortega offers the benefits of proper data analysis for digital marketing
Digital marketing data analysis involves analyzing the markets to uncover key information about one’s target […]
Oct, 03
Randall Castillo Ortega discusses the value of organizational culture in the workplace
Organizational culture is the company’s culture. It describes its personality, way of being and how […]
Oct, 02
Randall Castillo Ortega explains how to develop winning retail sales strategies
Fulfillment is the key to client retention. Without a thoughtful approach to client experience (CX), […]
Sep, 25
Randall Castillo Ortega discusses trends shaping Latin America’s economy
The world’s social trends have been affected numerous times by factors that aren’t alien to […]
Sep, 21
Randall Castillo Ortega explains the importance of the Internet for export companies
In the past, it was very difficult for a company that was not a large […]