Randall Castillo Ortega discusses how to choose the right distribution channels for exports
Before considering how to find distributors for the product you want to export, you have […]
Mar, 08
Mar, 04
Randall Castillo Ortega discusses how to negotiate prices with Chinese suppliers
All importers know the importance of negotiating prices in China. But, what they do not […]
Feb, 21
Randall Castillo Ortega discusses why global expansion makes sense for some businesses
Achieving healthy growth means increasing revenue and expanding the company’s performance without affecting profit margin […]
Feb, 16
Randall Castillo Ortega explains using social media to grow a business organically
Historically, brands only spoke and the public listened. There was no real conversation, just two […]
Feb, 08
Randall Castillo Ortega discusses how to become a better sales negotiator
Negotiation is a key factor in the sales process. It is not enough for a […]
Feb, 05
Randall Castillo Ortega discusses how Panama’s business landscape is changing this year
The fiscal sustainability of economies, the negative impact on tourism and remittances, the increase in […]
Jan, 26
Randall Castillo Ortega offers insight into how COVID-19 is changing consumer habits
The economic crisis generated by the COVID-19 pandemic has undoubtedly left countless unemployed people around […]
Jan, 20
Randall Castillo Ortega offers advice on investing in the COVID-19 climate
In just a few months, the expansion of COVID-19 has put investors and entrepreneurs around […]
Jan, 14
Randall Castillo Ortega discusses how Panama’s commercial scene is changing in 2021
Small and medium-sized enterprises (SME) are a company with distinctive characteristics, in addition to dimensions […]
Jan, 09
Randall Castillo Ortega discusses how Costa Rica’s import/export market improved in 2020
Economic revival processes allowed Costa Rica’s exports to grow by 8% by November 2020, compared […]